More leads won’t fix
weak conversations.
A group training and coaching program to improve your skills, consistency, and success.
Solidify the foundation you can build massive success upon.
Live with Dianna and/or Tony every single week for consistency.
✦98.7% conversion ratio
Dianna closed 160 of 162 listing presentations in a single year, as an agent
✦Top training company worldwide
Keller Williams, five years running, on the training Dianna wrote
✦40,000+ coaching calls
Tony DiCello, with some of the top agents in the country
✦Inman’s 25 Best Real Estate Coaches
Dianna and Tony both named
Dianna Kokoszka and Tony DiCello: a powerhouse duo with over 90 years of combined experience, teaming up to hand you their blueprint, systems, and language patterns.
Join any time; it’s ongoing · First session September 16, 2026 · Every Wednesday · Live on Zoom · Recordings up for one week
2:00 to 3:00 PM Eastern · 1:00 to 2:00 PM Central · 12:00 to 1:00 PM Mountain · 11:00 AM to 12:00 PM Pacific
“Most salespeople aren’t short on leads. They’re short on conversations that lead somewhere.”
Dianna Kokoszka
Have you ever heard, “Let me think it over?”
Those words can cost you more than any competitor ever will.
Losing listing appointments
You walk in confident, yet walk out without the signature, and you are not sure where things went sideways.
Not making enough money
You are working hard, yet the results do not match the effort. Every missed listing costs thousands.
Presentations take too long
If your listing presentation takes 30+ minutes, it is taking too long and you are losing the client's attention.
Objections derail you
You freeze when they say "we are interviewing other agents" or "your commission is too high."
Scripts feel awkward and confusing
You have been taught scripts that create psychological confusion for you and the client. There is a clearer, more natural way.
One missed listing could cost you 10X more than this entire investment.
$99 a Month for Life-Changing Training/Coaching?
Dianna and Tony’s training and coaching is the winning combination. Here is why they made it so accessible.
From not being able to afford a babysitter for her kids to where she is today she has never forgotten where she came from.
It all changed when she made the hard choice to invest her last few dollars in herself. Now you have the same choice at a fraction of the price.
One closing covers years of this membership.
A single listing is worth thousands in commission. The skills you sharpen every single week can pay for themselves at your very next appointment.
One Powerful Hour. Every Single Week.
This is not a webinar. One live hour every Wednesday, so you learn the skill and put it to work while it is still fresh in your mind.
Every Wednesday · 1:00 to 2:00 PM Central
Live on Zoom
A full teaching hour with your questions woven in, led live by Dianna Kokoszka and/or Tony DiCello. An occasional special guest may join.
What We Work On
- ✦Business
- ✦Masterminding and team building
- ✦Scripts and dialogue
- ✦Lead generation
- ✦Follow up
- ✦Mindset
- ✦Listing
- ✦Pricing and objections
Join Any Time, It’s Ongoing
First session September 16, 2026
Momentum runs every Wednesday from September 16 on, so there is no waiting for the next class. Join today and your seat is set for the first session on September 16.
How Your Membership Works
- ✦A new live teaching hour every single Wednesday
- ✦Join any week and start building momentum right away
- ✦Your membership renews monthly from the day you join
- ✦Miss a Wednesday? Every session recording is yours for a week
Session Times by Time Zone
Bring Your Questions, Your Challenges, and Your Successes
What’s happening in your business with your listings or with your buyers that you would like help with? Bring the questions you run into in your everyday business, and they are woven right into the teaching hour every week.
Each week we will cover a subject matter, with coaching included.
Why Dianna and Tony?
Both have been recognized for over 10 years as two of the top 25 coaches in America, with 90+ years of real estate experience combined.
More than a trainer. A proven closer with one of the most extraordinary track records in real estate history.
Known as the Queen of Scripts, the gold standard for listing presentations
Closed 160 of 162 listing presentations with a 98.7% conversion rate
In her first year, she closed 104 homes when the industry average was 5
As CEO, she grew a company from losing money to making over half a billion in gross sales
Bestselling author and one of Inman's 25 Best Real Estate Coaches
Built the largest coaching enterprise in real estate, and a top training company worldwide five years running
And Tony DiCello
Tony DiCello is co-host and will lead Sales Mastery Momentum sessions when Dianna is not available. He has spent decades coaching top real estate agents and leaders, and earned the title of master coach at Keller Williams MAPS. Like Dianna, he is named one of Inman's 25 Best Real Estate Coaches.
What People Are Saying
Hear from those who have experienced Dianna and Tony’s training and coaching firsthand.
"Dianna changed my energy through her words and demonstration. I didn't think it was possible to become addicted to positivity and I am finding myself using her mindset techniques daily - she taught me something that actually sticks!"
- Thomas Tubbs
"Dianna K is worth calling in sick for, she is captivating, gifted & a DON'T MISS if being next level is your thing."
- Cheri Ure
"This was the first I have heard her speak and I was, at moments, overcome with emotion. I love that her focus is in becoming the person you want or need to be in order to accomplish your goals and dreams. She is truly inspiring and full of life, energy and positivity!"
- Jesma O'Callahan
"Dianna is truly an incredible human. I'm so grateful for the opportunity I had to listen to her speak and learn from her. She's truly inspiring and I look forward to the chance to hear her speak again."
- Leah Royce
"I first heard of Dianna Kokoszka nearly 10 years ago and I've been influenced by her ever since. Dianna has an amazing way of speaking to a room full of people in a way that makes each person feel as though they are the only one there. Time spent with Dianna is worth every minute."
- Darcie Dille
"Dianna draws on a wealth of professional experience and connects it to neuroscience in a way that treats the buyer, seller, and service provider as an interrelated, interdependent system. I've attended many leadership trainings in my corporate life. They all fell flat. Dianna provides a master class in coaching and selling that delivers bottom-line results and long-lasting behavioral change."
- Mendy M. Ouzillou
"Dianna changed my energy through her words and demonstration. I didn't think it was possible to become addicted to positivity and I am finding myself using her mindset techniques daily - she taught me something that actually sticks!"
- Thomas Tubbs
"Dianna K is worth calling in sick for, she is captivating, gifted & a DON'T MISS if being next level is your thing."
- Cheri Ure
"This was the first I have heard her speak and I was, at moments, overcome with emotion. I love that her focus is in becoming the person you want or need to be in order to accomplish your goals and dreams. She is truly inspiring and full of life, energy and positivity!"
- Jesma O'Callahan
"Dianna is truly an incredible human. I'm so grateful for the opportunity I had to listen to her speak and learn from her. She's truly inspiring and I look forward to the chance to hear her speak again."
- Leah Royce
"I first heard of Dianna Kokoszka nearly 10 years ago and I've been influenced by her ever since. Dianna has an amazing way of speaking to a room full of people in a way that makes each person feel as though they are the only one there. Time spent with Dianna is worth every minute."
- Darcie Dille
"Dianna draws on a wealth of professional experience and connects it to neuroscience in a way that treats the buyer, seller, and service provider as an interrelated, interdependent system. I've attended many leadership trainings in my corporate life. They all fell flat. Dianna provides a master class in coaching and selling that delivers bottom-line results and long-lasting behavioral change."
- Mendy M. Ouzillou
"Dianna has clearly spent countless hours studying the brain and how it works. This course powerfully conveys how the brain can be used to transform ourselves, as well as how to help others on a very high level. Watching and hearing Dianna's mastery of both verbal and body language was absolutely jaw-dropping."
- Theresa McMichen
"Being in the presence of Dianna is an unforgettable experience. Her words have actionable, direct impact and I feel immense gratitude to have been able to receive from her energy…a gift that empowers and encourages anyone looking for a deeper journey in their work."
- Ozzie Ozkay-Villa
"Dianna is a gift to our industry and to our personal growth. Her knowledge and life experience have been invaluable to me. I've heard her speak many times and yet I take away something new every time. Thank you Dianna!"
- Leslie D'Andrea
"Dianna is truly an inspiration to everyone in the real estate industry! I am sincerely grateful for having the opportunity to hear her speak! She is one in a million! A truly amazing lady!"
- Angela Fitzpatrick
"I would crawl over glass to be in Dianna's presence. She's an amazing human being with extreme insight of how the brain works and how we can become more just by training our brain. My life was truly blessed the day I met Dianna."
- Lora Callister
"Dianna doesn't just teach scripts. She infuses them with emotion and authenticity. Her guidance has elevated my roleplays into genuine, engaging conversations, making customers feel heard while helping them realize what's best for them. The emotional depth she brings has not only refined my skills but also strengthened the trust and connection with my customers."
- Ronnie DeCarlo
"Take the Mastery script class! I just went on a listing appointment, stuck to Dianna's script, and I got it! They couldn't say no. I closed it before I left. I usually assume I've got it, but I never leave without the close. Thank you, Dianna!"
- Amy Carter
"Dianna has clearly spent countless hours studying the brain and how it works. This course powerfully conveys how the brain can be used to transform ourselves, as well as how to help others on a very high level. Watching and hearing Dianna's mastery of both verbal and body language was absolutely jaw-dropping."
- Theresa McMichen
"Being in the presence of Dianna is an unforgettable experience. Her words have actionable, direct impact and I feel immense gratitude to have been able to receive from her energy…a gift that empowers and encourages anyone looking for a deeper journey in their work."
- Ozzie Ozkay-Villa
"Dianna is a gift to our industry and to our personal growth. Her knowledge and life experience have been invaluable to me. I've heard her speak many times and yet I take away something new every time. Thank you Dianna!"
- Leslie D'Andrea
"Dianna is truly an inspiration to everyone in the real estate industry! I am sincerely grateful for having the opportunity to hear her speak! She is one in a million! A truly amazing lady!"
- Angela Fitzpatrick
"I would crawl over glass to be in Dianna's presence. She's an amazing human being with extreme insight of how the brain works and how we can become more just by training our brain. My life was truly blessed the day I met Dianna."
- Lora Callister
"Dianna doesn't just teach scripts. She infuses them with emotion and authenticity. Her guidance has elevated my roleplays into genuine, engaging conversations, making customers feel heard while helping them realize what's best for them. The emotional depth she brings has not only refined my skills but also strengthened the trust and connection with my customers."
- Ronnie DeCarlo
"Take the Mastery script class! I just went on a listing appointment, stuck to Dianna's script, and I got it! They couldn't say no. I closed it before I left. I usually assume I've got it, but I never leave without the close. Thank you, Dianna!"
- Amy Carter
Training + Coaching = Momentum
Prepare to learn and implement.
Think More Abundantly
Sell More Intentionally
Create Systems That Work
Build Habits That Get Results
Master The Four Energies Of Success
Learn Language Patterns That Lead To Yes
What We Cover
A different subject every Wednesday, drawn from the marketplace you’re in. Here’s a taste.
…and the list keeps going, with special guests through the year. Every week is independent; join any time.
Browse the full library
One Simple Membership
A group training and coaching program to improve your skills, consistency, and success.
Sales Mastery Momentum
Ongoing membership
The core training and coaching for any agent ready to close more
Frequently Asked Questions
Everything you need to know before you join.
Live every Wednesday from 1:00 to 2:00 PM Central on Zoom. Each session is a full teaching hour with your questions woven in, led by Dianna Kokoszka and/or Tony DiCello, and an occasional special guest may join.
Sales Mastery Momentum starts Wednesday, September 16, 2026 and runs every Wednesday after that. Every week is independent; you can join any time.
Join any time. The sessions do not build on each other; every week is independent. Whenever you join, your seat is set for the very next Wednesday.
Both. Because of a 98.7% conversion ratio, Dianna can help anyone. The training and coaching cover brain science, tonality, scripts, and objection handling that applies whether you are just starting out or have years of experience. Dianna's frameworks are designed to help any agent close more listings and make more money in less time.
The training and coaching are live, and a new teaching hour arrives every single Wednesday. If you miss a week, the session recording stays up for one week so you can catch what you missed, then jump back in the next Wednesday and keep building.
Sales Mastery Momentum is $99 a month. Your membership renews monthly from the day you join, whichever day of the month that is. Every session is recorded, and the recording is available to members for one week.
You can cancel any time with 30 days' notice, by phone or email. Call 512-660-2793 or email support@becomingmorebook.com, and your membership ends 30 days after we receive your notice. Please wait for the reply that confirms it, because a cancellation is not final until you hear back from us. Any payment that comes due inside those 30 days is still due, and simply not attending a call does not cancel a membership. We do recommend a six month minimum, because that is how you build real momentum.
Every session is led live by Dianna Kokoszka and/or Tony DiCello, and your questions are woven right into the teaching hour. Bring your questions, your challenges, and your successes, and each week we will cover a subject matter, with coaching included.
Yes. You will receive Dianna's scripts with instructions on how to apply each one, along with objection handling frameworks, brain science behind persuasion, Dianna's problem persuasion model, tonality and delivery techniques.
Don't Get Left Behind
Join the Room. Register Today.
Join for $99 a month
Your membership renews automatically each month on the day you join, and you can cancel any time with 30 days' notice, by phone or email.
Live Every Wednesday · 1:00 to 2:00 PM Central · First session September 16, 2026
Bring a friend and learn together.
Prefer to sign up by phone? Call the office at 512-660-2793.
Already a member? Sign in to your member portal to watch your recordings or update your payment information.
Bring a Friend
Training and coaching stick when you have an accountability partner. Invite a colleague and transform your listing game together.
Share via text, email, or social
Every friend you invite gets the same pricing
© 2026 Dianna Kokoszka. All rights reserved.
This is not a guarantee of income. Results vary based on effort, skill, and market conditions.